April 26, 2018

10 Critical Elements to a Profitable Blog

Building a successful and profitable blog does not happen by accident. In order to achieve a high level of success, a blog needs to have a number of different characteristics. In this post we'll look at ten things that all blogs must have in order to achieve long-term, sustained success. Read More »

10 Things to Do with Your Feed Footer

Bloggers and theme designers are always in search of ways to maximize the potential of screen space and improve the effectiveness of the blog as a result. Whether you're working to improve your sidebar in effort to increase pageviews, adding related links at the end of your posts to build internal links, or improving your blog footer, there is an almost constant effort to get more out of the blog. One area that is commonly overlooked is the feed. Much like the blog itself, the feed can be enhanced to make a blog more profitable or effective for subscribers. In particular, this post will look at the subject of the feed footer and how it can be used for something beneficial. If you're like me you may have installed one of a handful of WordPress plugins to work with the feed footer, but neglected to keep this up-to-date and useful for subscribers. Read More »

Community News Section Has Been Added!

Just a quick update to let everyone know that I have added a community news section to the right sidebar of the site. I'll be adding links to posts that I come across on topics related to social media and blogging that I think are worth sharing. You'll notice below the list there is a link to submit news and a link for the news feed. First, the feed will be kept separate from the main RSS feed, so if you're subscribed to the main feed already you don't have to worry about getting unwanted news updates. Nothing will change unless you subscribe to the news feed. If you have something that you would like to share in the community news, please feel free to use the submission form, that's what it's there for. You are welcome to submit your own posts as well as those of others, but not everything will get posted, they'll all be moderated for relevance and quality. Read More »

7 More Niche Social Media Sites that Are Worth a Look

A few months ago I posted a list of 10 excellent niche social news sites. I've been updating the categorized list of social media sites tonight and thought I'd point out 7 noteworthy new additions to the list.

Design Bump

Design Bump is a niche site for web and graphic designers. The audience of the site is similar to that of Design Float, another popular site in the niche. Design Bump has grown a respectable audience in just a few months of existence. Design Bump Read More »

9 Reasons to Build a Strong Social Media Profile

On the subject of social media marketing you'll often read that it's important to be an active part of the social community and to work on building a strong profile for yourself. Sometimes it's assumed by those who are new to social media that the primary or sole reason for this is to submit or vote for your own content. While this can be one reason for building a profile, it's far from the only benefit. In this post I'd like to take a look at 9 potential reasons to build your profile. It's unlikely that all will apply to you, but hopefully when looking over this list you'll see that a strong profile can be beneficial for a number of reasons. Read More »

16 Critical Tips for Building a Blog Part-Time

Many bloggers have dreams of becoming a full-time blogger so they can quit their jobs and work around their own schedule on something that they will will enjoy. Of course, the reality is that only a very small percentage of those who start off with these intentions will ever achieve "pro blogger" status. In order to make it to the point where you can sustain yourself on just a blogging income, you'll first have to get started somewhere. Building a successful and profitable blog part-time can be a real challenge, but with a strategic plan and a lot of discipline you can certainly build a blog on a part-time basis that can do very well for you financially. Read More »

Ad Marketplaces and Ad Servers for Bloggers

Most blogs today are monetized either in full or in part by banner advertisements. Bloggers who sell banner ads have a lot of options in terms of marketplaces and ad servers. I started selling ads on my primary blog at the start of 2008 by simply hand coding the advertisers into my sidebar and changing them manually each month. While ... Read More »

Increasing Pageviews Per Visitor

For bloggers and social media marketers, the desire to increase numbers of unique visitors to a site often overshadows an effort to increase the average number of pageviews per visitor. For those who are getting a high percentage of visitors via social media sites, convincing visitors to view multiple pages is sometimes seen as a lost cause. In reality, the blogger and the designer do have some influence on visitors in terms of encouraging extended visits, and even a small increase in average pageviews per visitor can result in significant gains in overall pageviews. Read More »

10 Firefox Add-Ons for Bloggers

ScribeFire Blog Editor There are a number of offline blog editors that work with the major blogging platforms, but if you're looking for a blog editor to use from inside Firefox, give ScribeFire a try.

"ScribeFire is a full-featured blog editor that integrates with your browser and lets you easily post to your blog. You can drag and drop formatted text from pages you are browsing, take notes, upload images, and post to multiple blogs."
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Search Engine Traffic and Not-so-New Blogs

About six months ago I published a post here called Search Engine Traffic and New Blogs, which basically laid out my approach for building organic search traffic at Vandelay Design. At that time the blog was roughly a year old (although only "active" for about 8 months) and it had just drawn 17,000 search visitors in one month, which was by far a record month for the site. Since then the amount of search traffic has continued to rise steadily and it's helped me to observe some things about blogging along the way. Read More »