December 20, 2014

Tag Archives: marketing

3 Blogs Every Internet Marketer Should Follow

I used to subscribe to just about any marketing, social media, or blogging-related blog that I cam across. Over a period of time I drastically cut back on the number of blogs that I follow, and now I can do a better job of focusing on the highest quality content that is relevant to my own situation. If you're interested in learning more about internet marketing or if you'd like to start making money online in 2010, I highly recommend that you subscribe to these three blogs.

ViperChill

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Using Social Media as Part of a Balanced Plan for Blog Growth

When it comes to social media marketing you'll hear some people say that it is best opportunity out there for bloggers and website owners, and others will tell you that it's a complete waste of time. In my opinion, and from my experience, social media brings a lot of potential for getting exposure to just about any website, but it should only be part of the equation. Other types of traffic like search engine visitors, direct visitors, and those who come via links from other sites are more significant in the long-term, but getting to that point can take considerable effort and time. In fact, most bloggers who set out to build a profitable blog wind up getting discouraged and quit before they ever see those long-term benefits. On the other hand, social media allows anyone to get some exposure for their blog almost immediately. Of course there is work involved and you will need the right content, but social media marketing provides opportunities for bloggers to make an impact right now. This immediate impact is what most bloggers who use social media are after, but the real strength of social media marketing is that it can help you to be more successful with those other important long-term sources of traffic. Popular posts with social media tend to attract links from various blogs and websites, and those links lead to click-through traffic and better search engine rankings in the future. Read More »

5 Reasons New Bloggers Should Use Niche Social Media Sites

I've been talking to some new bloggers recently and I've been asked questions about how they should work on growing their blog, increasing subscribers, and getting more visitors. Most bloggers know about the potential impact of social media and some even spend considerable amounts of time on sites like Digg with hopes of getting a rush of traffic to their blog. In my opinion, many new bloggers miss out on some great opportunities by not being more active at niche social media sites. These will not have nearly as many users as the major social media sites, so they will never send a comparable amount of traffic, but there are many reasons why they are every bit as valuable for the new blogger. Read More »

Extending the Life of a Blog Post

Blogs are great for getting significant search traffic and other stable forms of traffic on long-term basis. However, with the activities of maintaining a blog, it's very easy to get caught up in focusing strictly on new content. Most bloggers don't touch their old posts after they've been published, other than maybe fixing a typo or a dead link.If you update your blog on a regular basis, you will have a considerable amount of content on the site that has serious potential for driving traffic on an on-going basis. With stable sources of traffic sending visitors to your older posts you will be able to increase your exposure to new readers even without posting ad frequently. In this article we'll look at a number of things you can do to improve the impact of the older posts in your archives. Read More »

What to do When Social Media Isn’t Working for You

Despite the fact that there is a ton of information online about marketing a blog with social media, it just doesn't work all of the time. In fact, sometimes there can be too much information and even contradictory information from different sources. if you've found yourself trying to follow the advice of others but it just hasn't been working, before you give up there are a few things you can do to turn it around. Read More »

What Makes a Social Media Site? Users or Marketers?

All social media sites attempt to provide users with the opportunity to submit content and determine what gets the most exposure based on the likes and dislikes of visitors. This obviously provides marketers with a chance to get traffic by promoting content that appeals to social media audiences. At some sites it seems the users are the marketers and the ... Read More »

The Thrill Seeker vs. the Bookworm

Most bloggers now realize the value of creating content that is specifically intended to appeal to the average social media user. Creating a successful viral blog post is a skill that can be learned (and there are plenty of consultants and copywriters who are willing to do it for pay). While it’s fairly obvious that each social media site has ... Read More »

What I’ve Learned from Starting a Second Blog

About two months ago I launched Traffikd as my second blog, in addition to my primary blog at Vandelay Website Design. I started Traffikd so I could cover some different topics outside of web design. My experience with the primary blog has taught me volumes about what it takes to run a profitable blog as well as how to market ... Read More »

Preparing Your Website for Social Media Traffic: Don’t Be Caught Unprepared

Social media marketers have several goals, including large amounts of traffic, link building, and branding. However, in order to benefit from the visitors that are sent from social media websites, you’ll need to be prepared. Unfortunately, reaching the front page of a popular social media site doesn’t mean that you will automatically benefit from the traffic. If you’re not prepared, ... Read More »

Following Up On Social Media Success: Turning a Short-Term Spike Into Long-Term Gains

Some people say that social media does nothing more than send untargeted visitors to a site, a short-term spike that disappears quickly with no lasting results. While this can be true, and probably is true in most cases, it is also possible to achieve real, long-term benefits with social media marketing. The key to achieving long-term results with social media is having a plan. Know specifically what you hope to gain through social media. Don't simply use social media to gain visitors. Have a specific audience that you want to target, choose relevant social media sites that appeal to your target audience, and get to know the site's users and what types of content they like best. Read More »