September 23, 2014

Tag Archives: social media

Using Social Media as Part of a Balanced Plan for Blog Growth

When it comes to social media marketing you'll hear some people say that it is best opportunity out there for bloggers and website owners, and others will tell you that it's a complete waste of time. In my opinion, and from my experience, social media brings a lot of potential for getting exposure to just about any website, but it should only be part of the equation. Other types of traffic like search engine visitors, direct visitors, and those who come via links from other sites are more significant in the long-term, but getting to that point can take considerable effort and time. In fact, most bloggers who set out to build a profitable blog wind up getting discouraged and quit before they ever see those long-term benefits. On the other hand, social media allows anyone to get some exposure for their blog almost immediately. Of course there is work involved and you will need the right content, but social media marketing provides opportunities for bloggers to make an impact right now. This immediate impact is what most bloggers who use social media are after, but the real strength of social media marketing is that it can help you to be more successful with those other important long-term sources of traffic. Popular posts with social media tend to attract links from various blogs and websites, and those links lead to click-through traffic and better search engine rankings in the future. Read More »

9 Ways to Build Your Own Social Networking Site

2

Much of the content on this blog involves information on marketing your site through social media and social networking sites. However, maybe you want to create your own networking site to fill an existing void or rather than using some of those that already exist. If you are interested in building a networking site, you could of course have the site built from scratch, or you could use some type of existing platform to handle the back end of the site. In this post we'll look at 9 options for creating your own social network. Some are free options, and others are paid options that may be more appealing depending on your situation. Read More »

33 New Social Media and Social Networking Sites Added

The most frequently visited page on this site is the categorized list of social networking sites. That page hadn't been updated in a while and I had a lot of sites suggested for inclusion sitting in my inbox, so I'm happy to say that 33 more sites have been added to the list. There is a great deal of variety in the sites that are featured (hopefully the categorization helps to make it more useful). Some are social media sites with user submitted links and voting to see which links get promoted to the front page (Digg-style), and others are intended to allow people with common interests to connect in various ways. Here is a listing of the sites that were just added. Be sure to visit the list of social media and social networking sites for more. Read More »

5 Firefox Add-Ons for Twitter

Twitter has already attracted a huge crowd of users and seems to be becoming more mainstream every day. Those who aren't using Twitter are missing out on some great networking and interaction, but the most common gripe about Twitter is that it isn't a good use of time. That used to be my opinion too. However, by taking advantage of some tools and resources that are available you may be able to make uch better use of your time and have more seamless integration of Twitter into your daily life. Although there are all kinds of different types of resources for Twitter (see 101 Twitter Resources), in this post I'd like to focus on Firefox add-ons. (You can follow Traffikd on Twitter.) Read More »

28 Days to Improved Results with Social Media: Week Four

This is the final part of a four-part series on improving results with social media. If you haven’t seen the first three articles, or if you want a refresher, please see:

Throughout the first three weeks of this series we've taken a look at the process of setting your goals with social media, getting involved at some targeted sites, building a network of social media users, brainstorming ideas, and publishing your first content to target a social media audience. At this point hopefully you've had some success with social media, although it does take some time, so try to stay patient if things haven't gone exactly as planned. Now our focus turns to refining the process and focusing on the big picture. Read More »

28 Days to Improved Results with Social Media: Week Three

This is the third part of a four-part series on improving results with social media. If you haven't seen the first two articles, or if you want a refresher, please see:

Last week we looked at the process of developing a blog post for the purpose of targeting specific social media audiences. This week we'll look at a few steps that will help to determine how successful we were and to build on that. Read More »

28 Days to Improved Results with Social Media: Week One

Most of the questions that I receive by email from readers and from other bloggers have to do with the basics of getting better results with social media. Most bloggers want to tap in to the potential of social media sites as a source of traffic and new readers, but I get a lot of comments from people who are struggling to put it into action. While social media marketing and optimization provides an incredible opportunity for website owners who want to make a big impact without spending a lot of money to advertise, using social media with the wrong approach can easily result in a lot of wasted time, and in some cases it can even do more harm than good. I've had a few requests from readers who wanted a step-by-step guide for marketing a site with social media, so I've decided to put together a small series of posts that will explain the approach I would recommend to those who are looking for better results. The focus of the series is to break down the steps that are necessary in order to get a blog or a website noticeable results within a month. There will be four parts to the series and each will look at the steps that should be taken in a particular week. The activities of each week will be broken down into specific action steps that can be taken regardless of the content or niche of your blog. Additionally, I'm assuming that readers don't have endless amounts of time, so each week's activities are very realistic. Read More »

Tip: Remember to Use Keywords in Your Blog Post Titles

Many bloggers and website owners use social media to market their sites in hopes of building links and increasing search engine rankings. I can personally testify that this approach can work very well, and I would include social media marketing as an aspect of just about any site that I wanted to promote. Read More »

10 Ways to Improve Your Results with Social Media TODAY

I get a lot of emails and questions from bloggers and website owners who want to know what they can do to improve their results with social media right away. When it comes to building traffic with social media, the results can happen quickly, but they can also take a long time to build up. Yes, you may be able to achieve some success here or there by chance, but to reach the point where you get any kind of consistent results you need to have a plan and an understanding of how social media works. Fortunately, there are some things that you can do right away that can have a considerable impact on your level of success with social media. In this post we'll take a look at ten of them. Pick a few that look appealing to you and put them into action if you're looking for better and quicker results. Read More »