October 2, 2014

Tag Archives: traffic

Why Social Media Isn’t Working For You

convertsocialmedia

So you took the first step and signed yourself up for some social media sites and started marketing yourself and now you're waiting for the traffic to start rolling in. You've done your research about social media marketing and everyone tells you to find followers, engage them and turn them into customers. Why isn't it working for you then? Read More »

5 Reasons New Bloggers Should Use Niche Social Media Sites

I've been talking to some new bloggers recently and I've been asked questions about how they should work on growing their blog, increasing subscribers, and getting more visitors. Most bloggers know about the potential impact of social media and some even spend considerable amounts of time on sites like Digg with hopes of getting a rush of traffic to their blog. In my opinion, many new bloggers miss out on some great opportunities by not being more active at niche social media sites. These will not have nearly as many users as the major social media sites, so they will never send a comparable amount of traffic, but there are many reasons why they are every bit as valuable for the new blogger. Read More »

Simple SEO Changes to Improve Unexpected Rankings

You may notice that some of your blog posts are drawing search engine traffic for particular search phrases and keywords (especially if your blog has had some time to establish itself with search engines). Even if you are doing keyword research prior to writing posts, you'll almost definitely see that some of these phrases that are producing traffic are not something that you had intentionally targeted. While this is a nice surprise, it also means that there is likely more potential if you're willing to make some small, but significant, tweaks. If you're drawing search traffic from a phrase that you're not targeting, it probably means that you could be ranked even higher, and draw even more traffic as a result, if you make some changes to optimize your post accordingly. Just because a post was published at some point in the past doesn't mean that it can't be modified and made to be more effective. Read More »

Increasing Pageviews Per Visitor

For bloggers and social media marketers, the desire to increase numbers of unique visitors to a site often overshadows an effort to increase the average number of pageviews per visitor. For those who are getting a high percentage of visitors via social media sites, convincing visitors to view multiple pages is sometimes seen as a lost cause. In reality, the blogger and the designer do have some influence on visitors in terms of encouraging extended visits, and even a small increase in average pageviews per visitor can result in significant gains in overall pageviews. Read More »

Case Study: The Launch of a New Blog

Towards the end of July I launched my third blog, DesignM.ag. My goal with DesignM.ag is to build on the things that I have learned through Vandelay Design and to develop a site that will become an excellent resource for the web design community. I thought it may be helpful for some readers of Traffikd to learn more about the process I took with the launch, and to share some things that worked well and some things that could have been improved. Hopefully this will give you some insight and will be an aid for you in your next blog launch. Read More »

7 Ways to Improve Your Old Social Media Posts

As you build your blog's readership and you have some success with social media, you may find that some of your most popular posts are continuing to draw visitors long after they have been published. A few months down the road they are unlikely to still be seeing considerable traffic from social media (although StumbleUpon will sometimes continue to send traffic), but these posts tend to draw a stream of visitors from:

  • Inbound links from other websites and blogs
  • Search engines
  • Bookmarks
  • Internal links (popular posts lists for example)
While the number of daily pageviews may be overshadowed by your most recent posts, if you look at your stats over a longer period of time you may be surprised to see how many visitors are coming to your old posts that were big hits with social media. This presents a great opportunity that most of us don't maximize. Read More »

What to do When Social Media Isn’t Working for You

Despite the fact that there is a ton of information online about marketing a blog with social media, it just doesn't work all of the time. In fact, sometimes there can be too much information and even contradictory information from different sources. if you've found yourself trying to follow the advice of others but it just hasn't been working, before you give up there are a few things you can do to turn it around. Read More »

Should You Explicitly Target Social Media?

When most of us first encountered social media websites and recognized the huge potential for traffic, chances are we started submitting our content to the major social media sites, regardless of how well that content fit with the audience. Anyone who does this will quickly learn that not just any blog post will draw votes and traffic from social media ... Read More »

Avoiding Social Media Irrelevance

Social media is obviously a powerful method for attracting visitors to a website or blog, drawing links, and for gaining exposure in general. For these reasons, there are huge numbers of bloggers using social media in attempt to get some of that traffic for themselves. However, only a small percentage are successful in creating long-term results with social media. Many ... Read More »