April 18, 2014

Tag Archives: visitors

Increasing Pageviews Per Visitor

For bloggers and social media marketers, the desire to increase numbers of unique visitors to a site often overshadows an effort to increase the average number of pageviews per visitor. For those who are getting a high percentage of visitors via social media sites, convincing visitors to view multiple pages is sometimes seen as a lost cause. In reality, the blogger and the designer do have some influence on visitors in terms of encouraging extended visits, and even a small increase in average pageviews per visitor can result in significant gains in overall pageviews. Read More »

Should You Explicitly Target Social Media?

When most of us first encountered social media websites and recognized the huge potential for traffic, chances are we started submitting our content to the major social media sites, regardless of how well that content fit with the audience. Anyone who does this will quickly learn that not just any blog post will draw votes and traffic from social media ... Read More »

Avoiding Social Media Irrelevance

Social media is obviously a powerful method for attracting visitors to a website or blog, drawing links, and for gaining exposure in general. For these reasons, there are huge numbers of bloggers using social media in attempt to get some of that traffic for themselves. However, only a small percentage are successful in creating long-term results with social media. Many ... Read More »

Luring Social Media Visitors to Other Pages

One of the biggest challenges for social media marketers is retaining visitors for more than just a few seconds. I think all of us that get a decent percentage of our visitors from sites like StumbleUpon, Digg, Reddit, etc. have seen the difficulty with increasing pageviews from these visitors. While you may never be able to get the same number ... Read More »

How to Target Social Media with Specific Posts

There are a number of different approaches that bloggers can use to target social media. If you’ve done much research into social media, I’m sure you’ve noticed that certain types of posts tend to do better than others, and many bloggers use the approach of creating content that is specifically aimed at social media audiences. If you’re submitting your posts ... Read More »

StumbleUpon vs. Digg

My primary blog has 4 posts that were on the front page of Digg between September and November of 2007. Digg obviously sends a significant rush of traffic to popular posts, and for that reason many bloggers place most of their social media optimization and marketing efforts on reaching the front page of Digg. StumbleUpon is of course known for ... Read More »

The Costs of Over Reliance On Social Media Traffic

Relying too heavily on social media traffic is pretty easy for bloggers to do. If you have some time to work on your blog you can go after social media and maybe see a few thousand visitors within 24 hours, or you can work on developing some other types of traffic that might lead to a trickle of 10-25 visitors ... Read More »

Getting Social Media Votes

Most bloggers hope to gain large volumes of traffic through social media, which of course requires getting votes from other social media users. There are a number of different ways to get votes, and each has its own strengths and weaknesses. If you are hoping to have success with social media, you will have the best results if you have a plan and if you consider where those votes will be coming from. Read More »